Valentine's Day UGA art graphic.
by Marisa Castengera

UGA Logo and Trademark Protections

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We’re lucky in DARCOMM that our partners across the division take the University of Georgia visual identity seriously and are supportive when it comes to adhering to best practices. If you’re new to DAR, please take a moment to browse brand.uga.edu.  Registered…
UGA students walking on campus.
by Rachael Andrews

Student impact stories: obtaining consent and protecting privacy

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So, you want to highlight students in your marketing materials to show the impact of giving to UGA?   That process looks a little different now, but fear not! DARCOMM is on the case.   The U.S. Department of Education has released new…
Phone in hand by computer
by Abbie Jones

DAR Web Directory Process

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Ensuring the online directory for DAR staff is accurate is not only helpful to colleagues and donors, but it’s crucial to fostering a collaborative environment that encourages quick and clear communication. Below is an updated process to…
by Gabby Adekogbe

December '24 DAR Star: Logan Lewis

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We work with absolutely incredible people — and we all have varied interests and experiences, which adds to the unique makeup of the University of Georgia. We’ll be regularly spotlighting a few rock stars from around the division so that…
by Gabby Adekogbe

October '24 DAR Star: Genevieve Antwi-Nuamah

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We work with absolutely incredible people — and we all have varied interests and experiences, which adds to the unique makeup of the University of Georgia. We’ll be regularly spotlighting a few rock stars from around the division so that…
by Lindsay Tuck Morris

April ’24 DAR Star: Haley Arner

Meet this month's DAR Star Haley Arner, a communications coordinator and Smucker's Uncrustables enthusiast.
by Jennifer Mai

Litmus How-To Guide

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What is Litmus? Litmus is an email optimization platform that provides insights into how your audience engages with your email campaigns. In DARCOMM, we use Litmus to streamline our email production process and enhance our campaign effectiveness.…
Hands typing on a laptop that says "Newsletters!" on the screen
by Haley Arner

Newsletter Tips

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Newsletters. We all subscribe to them. They share recipes. And book recommendations. Places you should travel. Workplace tips. And here in DAR, we send newsletters that inform our audiences of alumni and campus news, unit announcements and happenings,…
Image detailing dos and don'ts of design for the UGA brand.
by Brenna Sumner

Why is branding so important?

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Branding is important because it represents the identity of your business or organization. Fun fact: every designer looks at a brand’s guidelines and can see different opportunities for creative exploration within parameters of the brand.…
Overwhelming text treatment of the word Monday
by Amy Gunby

Overcoming Burnout

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Does every day feel like Monday? This is burnout.   Start saying “no.” Set firm boundaries with yourself and others. Accept that you can’t do everything. Be okay with pushing loose deadlines, canceling social plans, and asking…