by Melissa Lee
Building Trust Through Transparency
The field of donor relations and stewardship is relatively new. The practice has been occurring alongside fundraising in its entirety, but organizations didn’t see its success until they entered their second—or even third—round of campaigns. Often,…
by Clarke Schwabe
The Origins of The Jerry Tanner Show
When I was hauling an office chair up the Tate Center stairs to the Sanford Drive bridge last September, sweating through a t-shirt with a goat on it, I did wonder which of my work standards this fell under.
by Emily Munnell
Say What You Mean to Say (in writing)
The COVID-19 pandemic has created a new normal. Everyone is working remotely, and turning to applications like Zoom, FaceTime and Microsoft Teams to preserve face-to-face interactions. At the same time, we are relying on written communications…
by Zach Armstrong
How to Sic ‘Em at Board Game Lunch
The Division of Development and Alumni Relations gains much from our university’s long history, one part of which is memorable phrases baked into our shared tradition like White Lily flour. One of these phrases, “Sic ‘em Dawgs,” has…
by Caitlyn Richtman
Why We Meme
Meme: noun. an amusing or interesting item (such as a captioned picture or video) or genre of items that is spread widely online especially through social media
Do you ever wonder why brands try to jump on the latest social media trend…
by Katie DeGenova
The BEST Super Bowl Ad: what can we learn?
As a marketing professional and an American, it’s my job to have an opinion about Super Bowl ads. Which ones were funny? Which ones were terrible? Which ones were worth it?
These :30 moments cost $5.25 million, and that’s just for the…
by Elizabeth Elmore
“The One with the Best Communications Team”
When seeking to achieve your many goals, follow this guide to recruiting DARCOMM to be your best marketing and communications "friends" on your journey!
by David Jones
Solicitation Traffic Control
Savvy UGA communicators can rely on the GAIL Planning Calendar to manage the channels and messages reaching our alumni and friends.
by Melissa Lee
From Our Table to Yours: Thanksgiving Video 2019
Ah, the fall. Leaves change, the temperature drops, and flannel trickles into your wardrobe. Many profess their love for this season, but stewardship professionals may love it a little bit more than the rest. Thanksgiving is one of the best…
by Emily Munnell
Think Alumni/Alumnae = Potayto/Potahto? Not so Fast!
From the AP Stylebook Twitter Account: Alumni is plural for those who attended a school. If all are female, it's alumnae. Singular: alumnus (male), alumna (female). #ApStyleChat
But in this day, when all acting professionals are actors and…