Image highlighting email icon
by Kalah Mingo

Best Email Marketing Practices for Virtual Events

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With the saturation of virtual events, it’s now more important than ever to strategize our email marketing efforts to effectively engage our alumni and spread the word of online event offerings. But how do we do that? Here are some tips to…
Uga, UGA's bulldog mascot
by Tyler Daniels

Bulldogs Believe in Tomorrow

As we happily say “good-bye” to 2020, we welcome a new direction for development-related messaging and visual style. While our commitment to remove barriers and open doors, enhance the learning environment and solve grand challenges will…
Thumbs Up and Thumbs Down illustration
by Jessica DeAngelis

How to Share Constructive Feedback

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I’ve written this from the point-of-view of a designer who needs feedback from a client, but I hope the points made prove helpful to anyone who is tasked with giving feedback of any kind. “Remember that every project requires a little back…
by Elizabeth Elmore

A Georgia Magazine Primer for DAR Staff 

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Here’s a peek behind the curtain on how MARCOMM leverages GA Mag to encourage engagement and financial support for UGA
by Zach Armstrong

Silo Busting 101

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We work in a large division of several hundred people. Sometimes it is difficult to hear about the work being accomplished by other teams in the division, and that work may be relevant to yours. We often refer to this separation to as being…
by Michelle Versfeld

Collaboration Spotlight: GCS Celebration

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The Georgia Commitment Scholarship Program was designed for collaboration. It’s only fitting the GCS Celebration would be the same.
by Leah Hansen

Iteration Station

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Imagine a client came to you and said, "We need 3 logos for a campaign that is launching in 3 weeks. GO!" How would you even begin to get started? That is a question that graphic designers have to ask themselves daily. Starting from a blank…
by Edwin Hammond

Keeping It Real – How To Be Authentic With Your Video

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When it comes to connecting with your audience, you gotta keep it real. One of the most important aspects of storytelling is authenticity. With the videos we create, our goal is to tell a compelling story that connects with and engages our audience.…
by Amanda Qubty

Hop Into the Minds of Those Crazy Creatives in DARCOMM

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Adobe MAX is Adobe’s annual creative conference, and it’s a designer’s playground full of learning, networking and incredible inspiration. This year, the conference is taking place October 20-22. It’s going 100% virtual, and even better…it’s…
by Tyler Daniels

Break Out the Popcorn: Where Can I Find that DAR Video Again?

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Never has DAR’s value of innovation been more important or evident than 2020. Our team has worked tirelessly to find new ways to effectively engage our alumni and donors at a distance, and video has been a key part of these efforts. That…