by Michelle Versfeld

Collaboration Spotlight: GCS Celebration

The Georgia Commitment Scholarship Program was designed for collaboration. It’s only fitting the GCS Celebration would be the same.
by Leah Hansen

Iteration Station

Imagine a client came to you and said, "We need 3 logos for a campaign that is launching in 3 weeks. GO!" How would you even begin to get started? That is a question that graphic designers have to ask themselves daily. Starting from a blank…
by Edwin Hammond

Keeping It Real – How To Be Authentic With Your Video

When it comes to connecting with your audience, you gotta keep it real. One of the most important aspects of storytelling is authenticity. With the videos we create, our goal is to tell a compelling story that connects with and engages our audience.…
by Amanda Qubty

Hop Into the Minds of Those Crazy Creatives in DARCOMM

Adobe MAX is Adobe’s annual creative conference, and it’s a designer’s playground full of learning, networking and incredible inspiration. This year, the conference is taking place October 20-22. It’s going 100% virtual, and even better…it’s…
by Tyler Daniels

Break Out the Popcorn: Where Can I Find that DAR Video Again?

Never has DAR’s value of innovation been more important or evident than 2020. Our team has worked tirelessly to find new ways to effectively engage our alumni and donors at a distance, and video has been a key part of these efforts. That…
by Clarke Schwabe

No Gear, No Set, No Problem: Making Season 2 of Jerry Tanner

How a pandemic, a cross-state move and a lack of professional equipment and a set led to an energizing bit of innovation for Jerry Tanner.
by Jessica DeAngelis

Using your brand to tell your story

A little over five years ago, UGA underwent a brand restructure. The idea was to create a distinctive look, feel, and voice—one that people will immediately recognize as the University of Georgia. As designers, having clear and defined guidelines…
UGA 40 under 40 logo
by Danielle Bezila

Recap of successful 40 Under 40 Announcement

After the Alumni Events, Alumni Outreach and DARCOMM teams spent many months planning, pivoting and promoting, we were ecstatic to see the outstanding results from the 40 Under 40 Class of 2020 announcement on July 17, 2020. Before announcement…
Graffiti style treatment of titlecreated by Amanda Qubty
by Amanda Qubty

The Fresh Rinse of Alumni Awards AKA Celebrating honorees during a pandemic

Now this is a story all about how The Alumni Awards Luncheon got flipped-turned upside down And I’d like to take a minute Just sit right there I’ll tell you how it became an opportunity to innovate and celebrate these honorees…
Edwin Hammond in Zoomy BunchEdwin Hammond
by Edwin Hammond

Zooming Like A Boss

If you had asked me 6 months ago about Zoom, I would’ve responded with “Huh? What’s that?” These days, Zoom is a huge part of our new normal – a way for us to be virtually face to face.  It’s like we all get to be on a little Brady…